We are excited to be celebrating five years of GMAP Analytics today. In these past five years we have completed copious consultancy projects globally in numerous industries and have developed new products and datasets; IMPACT, RetailVision and LeisureVision. Our team has grown and consolidated considerably from mainly analytical backgrounds to a cohesive and skilful team.

As experts in geographical modelling, wouldn’t it be possible to predict who will win the Eurovision Song Contest? We first developed a model to do just this many years ago and used it to predict Ukraine’s first ever win in 2004. Since then its success has been more limited, as we frequently failed to account for the Je ne sais quoi that makes a Eurovision winner. Now, 20 years later, it’s time to see if we can build a model to predict who will win this year.

The UK’s rail network, just like the UK's retail network, is a dynamic commercial landscape. With the changes in remote and hybrid working, the growing popularity of e-commerce, as well as rail strikes and the growth in electric vehicles, the need for adaptation and growth in rail is clear. In this blog, we discuss the distribution of train stations and the potential ways to encourage train use in the UK, using MVPLUS.

At GMAP we are always excited to explore and implement innovative technologies and methods, and also to combine science, art and technology as we have done for the past thirty years in our location planning consultancy and geodemographic analysis.

We discuss how GMAP uses census data in MVPLUS and our other products, and also how your company can benefit from geodemographic analysis that our census-filled geodemographic datasets or our network plans can provide.

GMAP are experts in location intelligence, planning and consultancy. We've explored the recent and upcoming new stores in the UK , some of which are brands that are new to the UK or new to physical retail, or are being resurrected after the impacts of COVID-19.

Last year GMAP hired two new Graduate Location Planners. To celebrate, they have reflected on their first 6 months and introduced themselves in our latest blog.

At Christmas Amazon depend on their distribution network to ensure Santa delivers on time! At GMAP, we’ve analysed the regions of UK best served by Amazon Distribution Centres.