IMPACT - Location Planning Tool

Location Planning 
Tool

Simulate location planning scenarios with IMPACT to manage your network in-house
Contact GMAP Today

Location Planning Tool

Simulate location planning scenarios with IMPACT to manage your network in-house

Contact GMAP Today

IMPACT Location 
Planning Tool

MVPLUS is a self-serve Geographical Information System (GIS), designed to allow you to undertake your own analysis to enhance your understanding of the spatial relationships between your network and your customers. It is the latest version of our long-running MicroVision system which is now hosted in Microsoft’s Azure platform, to enable flexible working practices and secure distribution of the system. GMAP provide MVPLUS training and continual helpdesk and technical support as part of your MVPLUS licence.

IMPACT Location Planning Tool

Features

  • A cloud-based web application which allows clients to create and run network strategy simulations.
  • IMPACT uses a bespoke and client specific Spatial Interaction Model (SIM) calibrated by GMAP. 
  • Run single or multi-action scenarios.
  • Access scenario results within minutes. 
  • The results are displayed through an embedded Microsoft Power BI report and contain:
    • An interactive map displaying locations and graduated symbol of impact.
    • A table showing impacts.
    • The ability to cross-compare scenario results.
  • Export the IMPACT Report as an image from Power BI.

Applications

  • Objectively analyse site feasibility. 
  • Quantify and rank the size of impact to the existing retail network.
  • Develop comprehensive estate strategies: expansion/rationalisation tactics.

Why IMPACT?

  • Allows clients to run scenarios in-house without requiring 3rd party support.
  • Allows unlimited scenario creation.
  • IMPACT is user friendly and requires minimal inputs:
    • Scenario Name
    • Brand
    • Action (Open / Close)
    • Site Attractiveness (if not default)
  • Global coverage. 
  • IMPACT uses a bespoke SIM calibrated by GMAP - world leading providers of location planning consultancy. 
  • The IMPACT Reports can be customised to your specific requirements. 
IMPACT Scenario Creator
Analyse potential new site locations or site closures with IMPACT's scenario creator to assess how they fit with your overall network plan
IMPACT Report
IMPACT creates a report that allows retail network planners to determine whether to open or close a site

IMPACT Case Studies

IMPACT - Automotive Case Study
IMPACT for an International 
Automotive Group
Enabling an international Automotive Group to self-serve scenarios to support them in optimising their dealer network >>
IMPACT - Retail Case Study
IMPACT for an International Clothing & Footwear Retailer
Supporting the site selection process for a Clothing & Footwear Retailer expanding their retail network internationally >>

 IMPACT Case Studies

IMPACT - Automotive Case Study
IMPACT for an International Automotive Group
Enabling an international Automotive Group to self-serve scenarios to support them in optimising their dealer network >>
IMPACT - Retail Case Study
IMPACT for an International Clothing & Footwear Retailer
Supporting the site selection process for a Clothing & Footwear Retailer expanding their retail network internationally >>
IMPACT Product Sheet Enquire about IMPACT

Features

  • A cloud-based web application which allows clients to create and run network strategy simulations.
  • IMPACT uses a bespoke and client specific Spatial Interaction Model (SIM) calibrated by GMAP. 
  • Run single or multi-action scenarios.
  • Access scenario results within minutes. 
  • The results are displayed through an embedded Microsoft Power BI report and contain:
    • An interactive map displaying locations and graduated symbol of impact.
    • A table showing impacts.
    • The ability to cross-compare scenario results.
  • Export the IMPACT Report as an image from Power BI.

Applications

  • Objectively analyse site feasibility. 
  • Quantify and rank the size of impact to the existing retail network.
  • Develop comprehensive estate strategies: expansion / rationalisation tactics.

Why IMPACT?

  • Allows clients to run scenarios in-house without requiring 3rd party support.
  • Allows unlimited scenario creation.
  • IMPACT is user friendly and requires minimal inputs:
  • Scenario Name
  • Brand
  • Action (Open / Close)
  • Site Attractiveness (if not default)
  • Global coverage. 
  • IMPACT uses a bespoke SIM calibrated by GMAP - world leading providers of location planning consultancy. 
  • The IMPACT Reports can be customised to your specific requirements. 
IMPACT Scenario Creator
Analyse potential new site locations or site closures with IMPACT's scenario creator to assess how they fit with your overall network plan
IMPACT Report
IMPACT creates a report that allows retail network planners to determine whether to open or close a site
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